A great emphasis is being placed on the self. Self-help, self-esteem, self-consciousness, self-awareness, self-reliance, self-confidence, self-respect, self-realization, getting to know ourselves.
Self-help: In such an ungiving world no one will help us. In our attempt at self-help we shouldhelp ourselves to whatever we want.
Self-esteem: Who is worthier than we to be regarded with respect, to have a high value set upon them? After all who is more important than we are? We are above all.